In line with our company charter for corporate and social responsibility, we are pleased to be able to support the charity, as it is most fitting for the market sector we operate in.

Brake Stopping the carnage, supporting the victims

Who is Brake?

Brake employs a team of 22 dedicated staff at its headquarters in Huddersfield, West Yorkshire, and retains a cohort of more than 600 volunteers across the UK.  Its Chief Executive is Mary Williams, Brake’s founder, who was awarded the OBE for her services to road safety in 2000.

Brake is a national road safety charity with two aims;

•           to prevent death and injury on the roads through the education of all road users and campaigning for improvements to road safety

•           to care for people who are bereaved or affected by serious injury in a road crash through support services

Support Division

Brake aims to support anyone within the UK who has been bereaved or injured in a road crash.  Our work for road crash victims includes a helpline and acclaimed support literature.  We particularly prioritise services for families and children, including a widely-applauded bereavement book for bereaved children and their carers to read together.  A copy of this book is available on request, to enable a clearer understanding about the high-quality resources produced by Brake.

In addition to our BrakeCare department, we run specialist professional divisions for fleet managers, road safety professionals, and educators, to help them prioritise road safety within their jobs.

Fleet Safety Forum (FSF)

The FSF is an established and invaluable service for anyone responsible for the safety of their company drivers and subscribers are employed by companies of all types and sizes.  The Fleet Safety Forum provides essential, up-to-date information and guidance on variety of fleet safety issues and shares best practice case studies to help companies learn from each other and improve their driving policies.  Benefits to subscribers include:

•           Fortnightly Fleet Safety Forum ebulletin – Target Zero – which includes bite size articles and case studies on initiatives, legislation and product.

•           Password access to the Fleet Safety Forum’s ‘Road Safety Exchange’ website

•           Hard copy mailings which include posters to engage staff, previous topics have included ‘Driver Psychology’, ‘Wheel Loss’ and ‘Selling Road Safety to the Board’.

•           Discounts to the Fleet Safety Forum conferences, workshops and annual awards ceremony.

Road Safety Forum (RSF)

Our Road Safety Forum scheme provides necessary road safety education and resources to a variety of professions including, road safety officers, police and fire officers and researchers, to name a few.

Subscribers receive quarterly mailings of road safety resources and research reports produced by Brake, sample copies of literature produced by the Government and other agencies and invitations to conferences and seminars.  Brake runs an annual academic conference for subscribers and road safety professionals.

Subscribers also receive fortnightly Target Zero e-bulletins which brings together ground-breaking road safety research, policy and campaigns from around the globe. The newsletter currently has a circulation of 1,000+.

Annual Reception

Brake holds an Annual Reception, every January, at the Houses of Parliament.  In attendance are all of Brake’s valued corporate partners, affiliated organisations, RS professional, educators and volunteers.  This event is a valuable networking opportunity, and a chance for us to thank all companies who support our work.

Road Safety Week

Brake founded and runs Road Safety Week as an annual event to stimulate community involvement in promoting road safety awareness year-round. This flagship event is growing year on year!

We work to engage communities, schools, companies, fire services, the police, road safety officers and many other stakeholders to promote road safety during the Week.  Road Safety Week 2012 will take place between 19th-25th November, and Brake is promoting the theme of Slower Speeds = Happy People to raise awareness of the vital importance of making it safer for people to walk and cycle in their own community, campaigning for 20mph speed limits in schools and built up urban areas.

Educational Initiatives

Brake runs a variety of educational initiatives to give educators a forum to teach road safety in an innovative and engaging way.  Initiatives include:

•           Beep Beep! Day, aimed at ages 0 – 5

•           Guinness Record Breaking Walking Bus, aimed at ages 5 – 11

•           2young2die competition, aimed at ages 11 – 25

For further information about any of these initiatives, visit  and click on ‘Educators’.